Video Editing

Video and Clip Editing - What is it all about?

The Video Editing is the activity which includes the creation and edition of audiovisual content. This includes the archiving of original clips, stock videos, and client owned material for a following assembly which adds value through the usage of titles, music, images, logos, calls-to action, and transitions.

Unlike Content Strategy, the Video Editing concerns the creation of a more institutional content compared to the one posted on social media. You may decide to focus on video editing when you need to show a brand overview or a specific service offered on your website or YouTube channel.

Video creation can be part of activities which have the goal of creating or renewing a brand image online. This can result in a 30” promotional clip, or a few minutes long institutional video or an even longer result, such an interview.

At FRAGENZIA we can guide you in this project that brings together:

sem social media marketing seo content strategy video editing web design branding icon Cervello

FORMAT STUDYAND TIMELINE

Analysis of content, target channels, and format

sem social media marketing seo content strategy video editing web design branding icon Clip

CLIPS RECEPTIONAND STORAGE

Selection of materials, cut, and first timeline creation

sem social media marketing seo content strategy video editing web design branding icon Nota Musicale

MUSIC CHOICEAND EDITING

Work on editing, use of individual clips and audio

sem social media marketing seo content strategy video editing web design branding icon Razzo

PUBLISHINGON CHANNELS

Posting of the final result on the chosen channels

Video creation - How can it help your business?

You will be able to show your audience and potential target audience how your company performs its daily activities, or boosts a new product or publishes an interview.
You will observe how your brand image gains success or interactions through the spreading on your website or YouTube.

Some of the advantages of the Video Editing:

  • Advertising an activity or service
    Creating and publishing a video will showcase the company projects.
  • Communicating in a user-friendly language
    Video formats are intuitive and easy to understand. In any case, it is crucial to focus on the important information as the audience’s attention is extremely selective.
  • Boosting website visits
    Audiovisual content is almost always accompanied by a link to a website. You will notice an increase in traffic due to views of the video.
  • Increasing brand awareness
    Brand awareness will strengthen thanks to these kinds of content.

Creating and publishing a video about your business can create excitement and freshen up your channels. Why not giving it a try?

POST YOUR FIRST VIDEO